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VIDA

Healthy Weight Management

Supporting people to manage their weight with personalised guidance, trusted advice and evidence-based behaviour change support, available 24 hours a day.

24/7 SUPPORT WHENEVER PEOPLE NEED IT

Available through WhatsApp, Vida Healthy Weight Management provides instant access to behaviour change support, personalised guidance and practical tools whenever people need them.

EVEYRTHING STORED IN ONE PLACE

Vida Healthy Weight Management brings together evidence-based guidance, personalised behaviour change support and practical quit tools into a single digital experience, helping more people successfully support a healthier lifestyle while extending the reach of local public health services.

PERSONALISED AND CUSTOMISED ACTION PLAN

An AI companion which analyses users’ lifestyle habits and preferences, creating a custom plan with realistic goals and strategies that work for them. It’s not a one-size-fits-all approach.

ACCESSIBLE, INCLUSIVE SUPPORT FOR EVERYONE

By providing support in multiple languages through familiar digital channels, including WhatsApp, Vida Healthy Weight Management removes barriers to accessing support and help for people who are looking to live a healthier lifestyle.

The Challenge

Obesity is one of the biggest public health challenges facing the UK, increasing the risk of conditions including type 2 diabetes, cardiovascular disease, cancer and poor mental wellbeing. Yet achieving and maintaining a healthy weight is rarely straightforward.

Many people struggle to access timely support, while existing services often have limited capacity and rely on scheduled appointments that can be difficult to attend. Sustaining motivation, building healthier habits and making lasting lifestyle changes requires ongoing encouragement, personalised guidance and support that fits around everyday life.

Health and care organisations need new ways to extend the reach of weight management services, improve accessibility and provide personalised support that empowers people to make sustainable changes long after an initial referral.

The Solution

Vida Healthy Weight Management provides personalised, evidence-based support through an AI-powered digital assistant, available 24 hours a day via WhatsApp. Working alongside existing weight management services and health coaches, it delivers tailored conversations that help people set realistic goals, build healthier habits and stay motivated throughout their journey.

Powered by behaviour change techniques and trusted clinical guidance, the service offers personalised action plans, nutrition and physical activity advice, progress tracking, regular encouragement and practical support to overcome common barriers. Conversations adapt to each person’s goals, preferences and progress, creating an experience that feels supportive, relevant and easy to engage with.

Rather than replacing existing services, Vida Healthy Weight Management extends their reach by providing continuous support between appointments, improving accessibility and helping more people access evidence-based guidance whenever they need it. Organisations also gain valuable insights into engagement, behaviour change and population health trends, supporting continuous service improvement and demonstrating measurable impact.

Why users love Vida Healthy Weight Management

Trusted knowledge in plain English

Expert-Backed Advice

Get access to trusted information and resources.

Delivered in your language

Users can have a conversation with your knowledge in their language, 24/7

Chat where people are

Delivering your assistant on WhatsApp means we can meet users where they already are and encourage a conversation. Moreover, users can come back to messages and information provided.

Advice on demand

Users can get the answers they need when they need them.

How it works

Vida: Healthy Weight Management is designed for seamless deployment and intuitive use, ensuring maximum uptake by both public health teams and residents. It’s a standalone service with no reliance on existing infrastructure.

01

Knowledge Gathering

We’ll work with you to identify where your key knowledge resides, any directories you use. We run AI over this to summarise and categorise it to create our “locked box” of curated content.

02

Personalising your Assistant

We’ll give your digital assistant a name, personality, train it on any internal workflows or procedures it should know about. We’ll highlight any key contacts (e.g. safeguarding).

03

Channel Set Up

We’ll hook your assistant up to your desired channels for end users to interact with. This will likely be WhatsApp, a web widget, Facebook Messenger or SMS. You could offer the service on multiple channels

04

Testing & Refining

We’ll full test your assistant with a mix of evaluation and red team testing. This means we’ll be testing for functional use and we’ll involve you with this. We want to come to a confidence score you are happy with for launch. Alongside this we’ll try and “break” the assistant (red team testing) and offer evidence of this process.

05

Monitoring & Reporting

You’ll have full visibility on all the conversations happening with your digital assistant as well as instant alerts of any conversations triggering safeguarding concerns. Alongside this you’ll have overarching reporting that allows you to see a variety of stats around usage (e.g. out of hours usage, repeat use, languages used etc).

Secure data & Privacy

We build our solutions with the public sector’s critical needs for security and compliance at the forefront. Vida is underpinned by a robust, audited platform, ensuring trust and confidence from day one for your IT and Information Governance teams.

Visit our Trust Portal

Ready to see the future of public service?

Get access to a demo to experience our secure AI solutions. You’ll get to see exactly how they work and choose which product you’d like to dive into.

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